Spencer

Client: Vicland
Project: A sky-high series of homes in Melbourne’s Spencer Street. Unique for its harmonising of heritage façade with ultra-modern interiors, Spencer represents a new era for one of Melbourne’s most notable Art Deco heritage buildings. As a home in Melbourne’s cultural and economic capital, the brand identity specifically speaks to the luxury end of the market while the language developed for this project focuses on the relationship between the city’s rich history and its bright future.

Scope: Development Name | Brand Identity | Brochure | Website | Hoarding | Aerial Photography | Lifestyle Photography | Agent Flipbook | Hoarding | Copywriting | Press & Online Advertising | Video
spencermelbourne.com.au

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